Cool Solutions Group
Cool Solutions Group serves hundreds of churches every year with facility management. When they were given the opportunity to hang a 3' by 6' banner in the Hall of Honors of a strategic partner's office, they didn't want to give a sales pitch, they wanted to tell their story. The challenge was to quickly tell their story so that has thousands of pastors walked through the Hall of Honors, they would instantly connect and relate to the mission of Cool Solutions Group. We loved keeping things simple with some contrast and word play, and the Group ended up utilizing it in some social campaigns as well.